Seasonal service offers that bring repeat customers
Repeat customers cost less to win than new ones. A seasonal reminder gives them a reason to call.
- Pick one clear offer. A seasonal inspection or tune-up with a stated scope and price.
- Time it before the rush. Send reminders a few weeks before the busy season starts.
- Use your past customer list. Prioritize people you served 6 to 12 months ago.
- Keep the message short. Say what is included, the price and how to book.
- Track responses. Note who booked so next season's message can improve.
Common questions
Will customers see this as spam?
Keep messages relevant, infrequent and easy to opt out of. Follow applicable messaging rules and verify with your attorney.
What should the offer include?
Only things you will actually perform. Be specific.
See also the contractor guides and free tools.
General information, not legal or financial advice. Verify with your attorney or accountant.
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